Alex Webb

Alex Webb · Designer — Creator of Trionda, Brazuca, FIFA World Cup 26, FIFA, and other Cups logos. Skip to content N.1 sports designer · August, 30 2026 The design that drove FIFA's growth. Alex Webb considers Trionda™ her design masterpiece and is looking forward to next year's FIFA Women's World Cup™. Alex focuses on innovation and performance in sports equipment — she is also the designer behind the Brazuca™, the FIFA™ logo, FIFA World Cup 26™, and the visual identities of recent World Cups. Download Press Kit Press inquiries B4 2006 · Trionda™, the visual identity of FIFA™ and the FIFA World Cup 26™ were created · 2014 · Brazil World Cup · 2018 · R...

A Dynamic Brand-New Design for a New Sportswear Brand While I was designing Trionda™ and the FIFA World Cup 26™ logo , I knew that FIFA was negotiating with partners about making their championship balls while also producing cleats, and I started working on a sportswear brand. Adidas was also in talks with FIFA, then, at the same time, I self-initiated working on a redesign of their Trefoil logo. Top and above: TryOn™ sports brand design, Adidas Trefoil redesign, and TryOn™ symbol combined with the Adidas signature. | Arriba y encima: diseño de la marca deportiva TryOn™, rediseño del Trefoil de Adidas y símbolo TryOn™ combinado con la firma de Adidas. | Topo e acima: design da marca esportiva TryOn™, redesign do Trefoil da Adidas e símbolo TryOn™ combinado com a assinatura da Adidas. Un diseño totalmente nuevo y dinámico para una nueva...