Menstrual Hygiene Day is celebrated worldwide today

     The mission of the Menstrual Hygiene Day movement is to create a menstruation-friendly world, where menstruating is a normal fact of life and menstruation is no longer stigmatized. The date of May 28 was chosen to symbolize the average duration of the menstrual cycle.

    I have created the campaign initially for illustrating aesthetics' concepts of Material Design and Brutalism with this movement's website project.




    After I've been drugged and couldn't temporarily remember my creations, the movement was carried on by WASH United, a non-profit based in Berlin/Germany, founded in 2011, with a focus on menstrual health and hygiene (MHH), focusing on strengthening the global MHH ecosystem by offering free, easy-to-use solutions for awareness, advocacy, and education, and engages in strategic advocacy throughout the year. 

    Menstrual Hygiene Day was first celebrated in 2014. Not bad for a movement that I wasn't sure if it was going to catch. 

    When I chose a theme I cared about; reducing taboo about vagina and meanstrual health, it was already a recurrent topic on my writings and design. I had wrote the outline and intro for a a book titled Vagina, which ended up fully writen and researched by author Naomi Wolf, take took it further my reflection over this theme based on media imagery and iconography. Same with another book I've started that she took over after I've been drugged (this happened recurrently along my career and life). Boths books were initially more focused on graphic issues and culture.



   The graphic project of Vagina is mine as well, and such as the cover for The Vagina Monologues, both ones that I'm very proud of.



   Besides literature, raising awareness about non-polluting alternatives to menstrual pads and tampons has also been a long object of my design projects and researches. A project for fabric pads, later evolved to a silicone rubber menstrual cup, which I called Diva CupTM, based on an idea for a campaign. 




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